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A packed festival crowd facing the main stage in green and orange lights at Rock N Roll Circus.
CASE STUDY · DIGITAL PR

Turning up the volume for Rock N Roll Circus °

A local and national campaign for one of the UK’s fastest-growing festivals: 39 national hits, 100+ regional and an estimated 854,925 views.

  • Digital PR
  • National Media
  • Broadcast
  • Music
Client
Rock N Roll Circus
Service
Digital PR
Sector
Music
The Results

39 national hits, 100+ regional.

  • 39 national hits
  • 100+ regional hits
  • 854,925 estimated views
  • £2.56M advertising value equivalent

The Brief

Rock N Roll Circus is one of the UK’s fastest-growing music festivals. Our job: make sure the 2025 Sheffield show was one of the summer’s must-be-there dates, locally and nationally.

The Campaign

We built the campaign around artist announcements, interviews, feature opportunities, broadcast appearances and live coverage from the site itself, stacking awareness from the first reveal right through to the weekend.

The Results

It worked. The festival landed 39 pieces of national online coverage and clocked over 100 regional hits across music, entertainment and regional media.

Add it up: an estimated 854,925 views and £2.56 million in advertising value equivalent, all feeding the festival’s growth as a premium live music brand.

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