The Brief
En Vogue sells watches and jewellery, where the entire promise is luxury. The identity had to feel expensive from the very first glance, without ever tipping into flashy.
The Idea
We kept it simple and rich: black, gold and a refined wordmark with room to breathe. It reads high-end on a magazine page and just as well on a phone.
The Look
We paired the product with editorial, grooming-led photography, so the brand felt like a lifestyle rather than a catalogue.
Sharper, sleeker, bolder.









