The Brief
We worked with BAM Construction UK as they built Heart of the City, Sheffield’s key regeneration project. Our goal was to produce a case-study film that showcased BAM’s work for future clients, while highlighting what the project brings to the city through offices, hospitality, living, leisure and cultural spaces.
What We Did
We were welcomed onto the site before construction was complete. Our team filmed ground shots and interviewed members of the BAM team about their work for Sheffield, capturing the company’s commitment to employing local people and rebuilding the North. Focusing on the new HSBC building, we used an array of wide shots to show how the site complements its surroundings, while building on existing relationships with the construction team to tell the economic, social and cultural story of the project.
